Olde Hudson
Olde Hudson is a specialty food shop and café on Warren Street in Hudson, New York, known for its cheeses, butcher counter, prepared foods and gift baskets.
The challenge (2013)
Olde Hudson wanted to sell its curated cheeses, meats and gift baskets online, which meant handling items sold by the pound and perishable shipping.
What we built
We built the original online shop in 2013 and later moved it to Shopify. That included product pages for the butcher shop, cheese and baskets; shipping rules that quote perishable and non-perishable items correctly; and later, real-time shipping labels.
Adapting fast (2020)
When the pandemic hit, we set up online ordering for store pickup within weeks. We added a pickup app to the store and turned the café menu into an online ordering page.
Year-round partnership
- Seasonal pre-orders: rotating Thanksgiving, Christmas catering, Easter and Passover, and Labor Day menus online
- New products: a constant stream of new cheeses, baskets and features, including the Cheese of Course gift
- Social selling: connecting the catalog to Instagram and Facebook shopping
- Consultation: customer support and guidance so the team can make updates themselves
- Services
- e-commerce design and development · Shopify migration · shipping configuration · store pickup and POS · seasonal campaigns · training
- Platforms
- Shopify · Bespoke Shipping · Toast
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