Blue Cow Art Studio

Blue Cow Art Studio offers after-school art classes for kids and art classes for adults, run by owner Jenny Ellis.

The challenge

Jenny needed a website and an easy way for families and adults to sign up and pay for classes, ready in time for her first season. Class booking also had to fit how her studio actually runs, including families who sign up the same week classes start.

What we did (2026)

• Built momentum before launch with a “coming soon” page announcing the after-school and adult art classes
• Website theme: customized existing Squarespace theme to suit Jenny’s aesthetic and branding including color scheme and web-friendly fonts for legibility
• Wrote the website content with Jenny
• Launched the site on Squarespace with online class registration through Acuity Scheduling
• Made the booking tool work for the studio, including a workaround for Acuity’s sign-up lead-time rules so families can still enroll in the week classes begin

Results

The site is live and registering both kids and adults for classes.

What’s next

Running real classes has taught us a lot about what Acuity does well and where it falls short for a studio like Jenny’s. We’re now advising her on booking apps that better fit how she runs classes, and we’ll help with the switch if she makes one.

Services

website design · content · online class registration · booking platform consulting

Platforms

Squarespace · Acuity Scheduling

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