Notes from 22 years of e-commerce

Wield is proud to be recognized by Google as an expert in online advertising. From Google Ads and Google Analytics to AI-Powered Performance Ads and Mobile Growth, Wield has the expertise to grow your business with digital ads.

Local marketing for your small business can be simple, cost-effective, and highly targeted. With a strategy tailored to your products, services and ideal customer, you can showcase your products and services to a large audience, generate leads, and increase your conversions.

A content calendar is a living document that organizes your marketing efforts, providing your whole team with a high-level overview of the messaging, location and timing of each ad. By 'living document', we mean that content calendars are not static. Frequent changes are necessary as your content and advertising needs are continuously evolving.

Finding the right ecommerce platform that successfully addresses the majority of your business challenges will improve your business operations, thereby saving you time and money. Answer these 10 questions before selecting an ecommerce provider.

As a business owner, ensuring your online consumers have a positive experience with your brand should be a top priority. But your expertise lies in running your business, not in developing and hosting your website.

Graphic design is a crucial element in developing a strong brand identity that effectively communicates with your target audience while supporting and building brand recognition.

Small- to mid-sized ecommerce retail stores are capable of fostering successful and engaged online communities with soul—something giant retail hubs, such as Amazon, can only hope to achieve. The challenge is finding your business' niche and touting what makes you special.

You may think hiring an ecommerce marketing agency is an expense your business just can't afford—when, in fact, the cost of an experienced agency can easily be offset by the improved campaign performance and growth that they will deliver.

In today's highly competitive landscape where nearly every niche market is well saturated, carving out your share is harder than ever. Investing in the development of a strong brand is a key part of rising above the rest.

Contrary to the common adage that today's consumer is short on time and even shorter on attention span, today's consumer is a savvy multi-tasker who has become adept at weeding out the noise, and focusing only on the content that suits their needs—when they need it, where they need it.

We've changed our name to better reflect our mission and vision. Same great people, same great service—shiny new name and mobile-optimized website. Introducing wield.

Through our partnership with BluePay Processing, Wield offers competitive credit card processing rates and PCI compliant gateways for your digital and physical payment processing.

Did you know that we can help you create a simple and cost efficient Pay-Per-Click advertising campaign - one that creates a new stream of revenue for you and your business?